Samson Ese
Founder & Editor-in-Chief, Daily Reality NG
Helping everyday Nigerians navigate life, business, and digital opportunities through honest, practical content since 2016.
👋 About Me
I'm Samson Ese, and I was born in 1993 in Nigeria. I've been writing for as long as I can remember—long before I took my work online. Writing has always been how I process the world, understand my experiences, and share what I've learned with others.
Over the years, I've developed my craft through personal writing, reflective storytelling, and practical commentary shaped by my real-life experiences and observations. I'm not a journalist by formal training, but I approach every piece of content with the discipline, honesty, and care that good journalism demands.
In October 2025, I launched Daily Reality NG as a dedicated digital platform for clear, relatable, and people-focused content. I write about money, business, technology, education, lifestyle, relationships, and real-life experiences that matter to everyday Nigerians—people like you and me who are trying to navigate modern life with limited resources but unlimited potential.
My goal has always been clarity, usefulness, and relevance to everyday life. I don't chase trends. I don't publish clickbait. I don't copy-paste content from foreign sources and pretend it applies to Nigeria. I write what I know, research what I don't, and admit when I'm uncertain.
💼 My Journey Before Daily Reality NG
Born in Nigeria. Grew up reading everything I could find—newspapers, novels, textbooks, even cereal boxes. Writing became my way of making sense of the world.
Started blogging and building online businesses. Learned the hard way—through failures, trial and error, and late nights figuring out how the digital economy works in Nigeria.
Helped over 4,000 readers start making money online. Built multiple websites that now serve 800,000+ monthly visitors across Africa. Learned what works in Nigeria, what doesn't, and why.
Launched Daily Reality NG as my dedicated platform for honest, practical content. No more writing for other people's sites—this is my space to share what I've learned without compromise.
Continuing to grow Daily Reality NG into a trusted resource for Nigerians seeking real answers, practical advice, and genuine insights—not corporate marketing disguised as content.
📚 What I Write About
Practical financial advice for everyday Nigerians. How to earn more, save smarter, and build wealth even with limited resources.
Real talk about starting and running businesses in Nigeria. No hype. No get-rich-quick schemes. Just honest guidance based on experience.
How technology is changing our lives and how to leverage it for opportunities—from AI tools to online income streams.
Skills that actually matter, learning strategies that work, and education beyond the classroom walls.
Navigating modern relationships, mental health, personal growth, and the human side of life that often gets ignored.
Stories from my own journey and observations about what it means to live, work, and thrive in Nigeria today.
✍️ My Writing Philosophy
I approach my work with accuracy, simplicity, and honesty. These three principles guide everything I publish on Daily Reality NG:
- →Accuracy: I research thoroughly, cite credible sources, cross-reference information, and correct mistakes promptly when they're discovered. If I don't know something, I admit it rather than pretending to be an expert.
- →Simplicity: I write in clear, straightforward language. No unnecessary jargon. No showing off with complex vocabulary. If my grandmother can't understand it, I rewrite it.
- →Honesty: I tell the truth even when it's uncomfortable. I don't sugarcoat reality. I don't promise miracles. I share what actually works based on experience, not what sounds good in a headline.
- →Relevance: Every article must answer a real question, solve a real problem, or address a real concern that Nigerians face. If it doesn't help someone in their actual life, it doesn't belong on my site.
- →Independence: I maintain complete editorial independence. Advertisers don't influence what I write. I recommend what I genuinely believe is valuable, not what pays the highest commission.
I don't chase trends or publish content just because it's popular. I focus on creating content that informs, educates, and helps my readers think better, make wiser decisions, and understand the realities of modern life and digital opportunities.
🎯 My Editorial Approach
When I write an article, I follow a clear process to ensure quality and accuracy:
- →Research First: I gather information from multiple credible sources—government publications, reputable news organizations, academic research, and expert insights. I never rely on a single source.
- →Personal Experience: For topics where I have direct experience (like building online businesses, blogging, freelancing), I draw from my own journey. I share what worked, what failed, and what I learned.
- →Nigerian Context: I ensure every article reflects Nigerian reality—our challenges, our opportunities, our culture. I don't copy foreign content and pretend it applies here.
- →Multiple Drafts: I write, revise, and refine. I read my work aloud to ensure it sounds natural. I check for errors, verify facts, and ensure the flow makes sense.
- →Honest Limitations: If a topic requires specialized expertise I don't have (like medical advice or legal counsel), I either consult experts or clearly state that readers should seek professional guidance.
- →Updates & Corrections: I regularly review and update older articles when new information becomes available. When I make mistakes, I correct them promptly and transparently.
Transparency Matters: I write the vast majority of content on Daily Reality NG personally. When I feature guest contributors or expert perspectives, it's clearly indicated. I don't outsource to random freelancers or use AI to generate articles. When you read something here, it's coming from me—my research, my experience, my voice.
🔍 How I Ensure Accuracy
Accuracy isn't just about being right—it's about being responsible to the people who trust my content. Here's how I maintain accuracy:
- →Multiple Source Verification: I cross-reference facts across at least 2-3 credible sources before including them in articles.
- →Primary Sources First: When possible, I go to original sources—government reports, official statistics, peer-reviewed research—rather than relying on secondary reporting.
- →Date Awareness: I note when information might change (like government policies, tax rates, or technology features) and update articles accordingly.
- →Expertise Acknowledgment: For specialized topics (medical, legal, technical), I cite expert sources and recommend readers consult professionals for personalized advice.
- →Reader Feedback: I welcome corrections from readers. When someone points out an error with supporting evidence, I investigate and correct it promptly.
- →Regular Reviews: I periodically review my content library to ensure older articles remain accurate and relevant, updating or archiving content as needed.
You can learn more about my fact-checking process on my Editorial Standards & Fact-Checking page. If you ever spot an error, please report it through my Content Correction page.
🛡️ Editorial Independence
This is non-negotiable for me: I maintain complete editorial independence. Here's what that means in practice:
- →No Advertiser Influence: Companies that advertise on my site (through Google AdSense) have zero input on what I write. I've never changed an opinion or removed criticism because of advertising.
- →Transparent Recommendations: When I recommend a product, service, or tool, it's because I genuinely believe it's valuable—not because I'm getting paid to promote it.
- →Clear Disclosure: If I use affiliate links (where I earn a commission if you purchase), I disclose this clearly. You can read my full policy on my Advertiser Disclosure page.
- →No Pay-to-Publish: I don't accept money to write positive reviews or featured articles. If a company wants favorable coverage, they can't buy it from me.
- →Critical When Necessary: I'm willing to criticize products, services, companies, or ideas even if it might cost me advertising revenue or partnerships. Truth matters more than income.
My readers' trust is worth far more than any advertising payment. Once I compromise my editorial independence, I lose credibility forever. That's a line I won't cross.
You can read more about my editorial policies on my Editorial Policy page.
📞 How to Reach Me
I believe in being accessible to my readers. If you have questions, feedback, or concerns, here's how to contact me:
- →Contact Form: Use my Contact page for general inquiries, feedback, or article suggestions.
- →Email: Send me a direct email at dailyrealityngnews@gmail.com
- →WhatsApp: Message me on WhatsApp at +234 902 408 9907
- →Corrections: If you spot an error or outdated information, use my Content Correction page
- →Social Media: Follow me on Facebook, Instagram, Twitter/X, and LinkedIn
I try to respond to all genuine inquiries within 48-72 hours. If you haven't heard back within a week, your message may have gone to spam—feel free to follow up.
I maintain editorial independence and publish content regularly based on quality, not arbitrary schedules. Every article receives the time and attention it deserves.
I write for real people facing real challenges—not for algorithms or advertisers. Your needs guide my content calendar, not what's trending on Twitter.
I continuously review and update my content library, correct mistakes promptly, and incorporate reader feedback to improve the quality of my work.
Important Disclaimer: All content on Daily Reality NG is provided for informational and educational purposes only. Nothing I write should be taken as professional financial advice, legal advice, medical advice, or any other type of professional consultation.
I share my experiences, research, and observations to help you think more clearly and make better decisions, but you are ultimately responsible for your own choices. Always verify information independently and consult qualified professionals for matters requiring expert guidance. I do my best to provide accurate information, but I cannot guarantee that every piece of information is current or applies to your specific situation.
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🌟 What Drives Me
I didn't start Daily Reality NG to become famous or rich (though I wouldn't mind the latter). I started it because I was frustrated with the quality of content available to Nigerians trying to navigate modern life.
Too much of what we see online is either:
- →Foreign content that assumes you live in America or Europe
- →Clickbait headlines with no substance behind them
- →Thinly disguised advertising pretending to be helpful advice
- →Get-rich-quick schemes designed to separate you from your money
- →Generic motivational quotes with no practical application
I wanted to create something different. A platform where:
- ✓Content actually applies to Nigerian reality
- ✓Advice is based on real experience, not theory
- ✓Honesty takes priority over marketing
- ✓Readers are treated like intelligent humans, not click-generators
- ✓Quality matters more than quantity
That's what Daily Reality NG represents. It's my contribution to making the internet a little more useful, a little more honest, and a lot more relevant to everyday Nigerians.
Every day, I wake up thinking about how to create content that genuinely helps someone make a better decision, understand something more clearly, or feel less alone in their struggles. If I can do that for even one person, the work is worth it.
📖 Beyond Daily Reality NG
While Daily Reality NG is my primary focus, I want to share a bit about who I am beyond this website:
I'm a Nigerian who has lived through the same challenges many of you face—NEPA frustrations, economic uncertainty, navigating a system that often feels stacked against ordinary people. I've experienced the late nights wondering how to pay rent, the anxiety of starting a business with limited capital, the excitement of earning your first dollar online.
I'm not a motivational speaker who's going to tell you that positive thinking alone will solve your problems. I'm not a guru promising overnight success. I'm just someone who's been learning, experimenting, failing, succeeding, and documenting the journey along the way.
I believe in continuous learning. I read extensively—everything from business books to psychology to technology trends. I experiment with new tools and strategies. I observe what's working for others and what isn't. And then I share those insights with you.
I'm building Daily Reality NG into a growing space for practical knowledge and shared human experience. Not a corporate content farm. Not a get-rich-quick scheme. Just honest, useful information from someone who understands what it's like to be Nigerian in 2026.
My Commitment to You:
I commit to maintaining the highest standards of accuracy, honesty, and transparency in everything I publish. I commit to correcting mistakes promptly and learning from them. I commit to putting your interests above advertising revenue or partnerships.
Most importantly, I commit to treating you like the intelligent, capable person you are—not like a number in my analytics dashboard. Your trust is sacred to me, and I will work every day to earn and keep it.
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